Transcription: Everything you need to know

Transcription is the conversion of an audio or video into text. When a transcript is displayed on a video it is commonly referred to as captioning or subtitling.

Benefits of transcribing audios and videos for your audience

One of the major questions I get from Podcasters and YouTubers is why should I transcribe my audios or videos? Well, here are a few reasons why you should:

Transcription improves SEO

Let’s face it, it is becoming competitive each day to attract and maintain an audience.
Unfortunately, search engines cannot read audio or video content. So, when a potential client searches for your content and you only have them on podcast or video, then your marketing tactics to rank on top maybe futile.
According to Moz, transcribing your podcast and youtube videos is a not a nice-to-have when you want to rank for SEO. It’s simply a must. Read More

CCTV for Business | Security | Video Surveillance

Let’s face it

You can’t always be around to protect your business’s assets from intruders.

It is not just impossible but it is cumbersome.

That’s why you should install CCTV on your business premises.

If you haven’t already.

According to Insureon survey, 35.2% of small businesses experienced an incident in 2016. These incidents consisted of theft, employee injury, customer complaints and injury, fire, or damage from company’s products.

A CCTV can help businesses keep track of such incidents and prevent them from happening in the future.

Also, installing a CCTV system can not only keep away intruders but act as a source of evidence. That is to both law enforcement and any other interested parties.

What’s more, in case of vandalism you can use the records to claim for insurance. And we all know dealing with insurance companies is not an easy job.

Read More

GDPR: Is Your Business Affected by the EU Regulation?

General Data Protection Regulation is a law which governs how businesses use data of EU citizens.

On April 27, 2016, the European Union parliament passed a law that would regulate how we use data. Not just any data but of any EU citizens residing anywhere in the world.

The law which is referred to as General Data Protection Regulation seeks to give back power to the citizens on how companies use their personal data.

GDPR is an improvement of Data Protection Directive which was put up back in 1995 in EU.

Let’s admit this, the internet has become an integral part of our lives.

We are able to connect, work, make payments, and even exchange information with anyone in the world. But with such freedom there’s no responsibility.

Back in the 90s, the internet was not as vast as it is today and hence much needs to be done to protect civilians personal information. And the European Union has led the way to protect consumers.

For the past few days, the story of Cambridge Analytica has rocked mainstream media. Facebook has been on the receiving end of the scandal. The hashtag #deletefacebook was also trending on Twitter, but the waters seem to have cooled down after Zuckerberg testified in the US Congress. Data privacy is becoming an issue with the rise of the internet and accessibility to affordable smartphones all over the world.

Currently, if you have personal data of any EU citizen, you can use it however you want to. Heck, you can even sell such info. You will only get in trouble if your act is discovered. But things are going to change as from May 25, 2018

Read More